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Rita's Italian Ice & Frozen Custard

Rita's Italian Ice & Frozen Custard Rita's Italian Ice & Frozen Custard was the largest Italian Ice concept in the nation, operating in 31 states with over 600 shops. Offering a variety of frozen treats including its famous Italian Ice, made fresh daily, Frozen Custard, Milkshakes, Sundaes, CustardCookie Sandwiches, layered Gelati, as well as signature Misto and Blendini creations, Rita's provided a delightfully different treat experience. Founded by Bob Tumolo and his mother Elizabeth in 1984, Rita's started as a small porch window operation in Bensalem, PA. They developed their own Italian Ice recipe and quickly perfected the flavors and consistency by adding chunks of fresh fruit to some of the flavors. Named after Bob's wife, RITA!, the business grew steadily and spread happiness everywhere it went. Sadly, Rita's Italian Ice & Frozen Custard has permanently closed its doors.

Recent social media posts

06/02/2026

What’s behind the door? A sweet way to give back.

Purchase a treat and support Alex’s Lemonade Stand.

Alex's Lemonade Stand Foundation

This is what we call berry exciting!Blackberry Ice has officially joined the Rita’s lineup, and we can’t wait for you to...
06/01/2026

This is what we call berry exciting!

Blackberry Ice has officially joined the Rita’s lineup, and we can’t wait for you to try it.

Drop a 🫐 if this is your next order.
Flavor availability may vary by location.

05/31/2026

3 choices… but you can only pick one 👀

Which one are you going for 🍵🍓🍯

05/29/2026

SwICEy is calling.

05/28/2026

This $1 is on a mission 🚗💨🍧

Hint: it ends somewhere sweet AND meaningful 💛

Stop by Rita’s to donate!

05/27/2026

Give back while you treat yourself! Support Alex's Lemonade Stand Foundation at your local Rita’s and help fight childhood cancer.

05/26/2026

Ice Guy is ready for the summer sun! Are you? ☀️🍧

05/26/2026

Pucker up! 💙🍧

Sour Blue Pucker is here… sweet, sour, and unforgettably delicious!

Red, white, and blue… and a little sweet too! 🍧💙❤️Happy Memorial Day from all of us at Rita’s!
05/25/2026

Red, white, and blue… and a little sweet too! 🍧💙❤️

Happy Memorial Day from all of us at Rita’s!

🎉 GIVEAWAY TIME! 🎉Let Rita’s get you ready for Summer with our Rita’s SunglassesHere’s how to enter:1️⃣ Follow us on Ins...
05/24/2026

🎉 GIVEAWAY TIME! 🎉

Let Rita’s get you ready for Summer with our Rita’s Sunglasses

Here’s how to enter:

1️⃣ Follow us on Instagram () 📱
2️⃣ Like this post ❤️
3️⃣ Tag a friend 🤝
✨ BONUS: Earn an extra entry every time you tag a friend!

Giveaway starts 5/24 at 12 pm ET and ends 5/28 at 10 am ET. Winners will be chosen at random.

Good luck!

*See full giveaway rules in our bio!

Would you scoop it… or pass? 😏Drop your picks below! 👇
05/23/2026

Would you scoop it… or pass? 😏

Drop your picks below! 👇

Can’t decide? We don’t blame you 😏🍧Discover your next favorite MISTO® flavor today!Availability may vary by shop and day...
05/23/2026

Can’t decide? We don’t blame you 😏🍧

Discover your next favorite MISTO® flavor today!

Availability may vary by shop and day!

POV: the PR team wrote the caption… then the social team “fixed” it 😭🍦✨
05/21/2026

POV: the PR team wrote the caption… then the social team “fixed” it 😭🍦✨

05/21/2026

Give $1. Make a difference. 💛

Who says lemons can’t make a difference? 🍋💛Donate at Rita’s for Alex’s Lemonade Stand!
05/21/2026

Who says lemons can’t make a difference? 🍋💛

Donate at Rita’s for Alex’s Lemonade Stand!

Swing for a cause ⛳️🍧Rita's Italian Ice Eagles Autism Golf ClassicPlay. Give. Make an impact.Register - link in bio
05/20/2026

Swing for a cause ⛳️🍧
Rita's Italian Ice Eagles Autism Golf Classic
Play. Give. Make an impact.

Register - link in bio

Stock up for the holiday weekend 🇺🇸Buy 3 quarts, get 1 FREE, 5/20–5/22 in the app only!Swipe to pick your flavor, don't ...
05/19/2026

Stock up for the holiday weekend 🇺🇸

Buy 3 quarts, get 1 FREE, 5/20–5/22 in the app only!

Swipe to pick your flavor, don't see it? Comment your favorite below! 👉
Availability may vary by shop and day!

05/19/2026

We’re kicking off our Alex’s Lemonade Stand Foundation fundraiser at Rita’s!

Stop by, enjoy a treat, and help us support

05/18/2026

Your new obsession? MISTO® Shake 🥤🍧

Sweet, creamy, icy. 😍

⛳ The final round is in the books… and the leaderboard is looking delicious.🍧From the 5 Layer Gelati taking the clubhous...
05/17/2026

⛳ The final round is in the books… and the leaderboard is looking delicious.🍧

From the 5 Layer Gelati taking the clubhouse lead to Mango Ice making a strong push, this championship was stacked with fan favorites all weekend long. Which Rita’s treat would be taking home the trophy for you? 🏆🍦

The season we’ve all been waiting for 😎🍧
05/17/2026

The season we’ve all been waiting for 😎🍧

ICE MODE: ACTIVATED❄️Some drops just hit colder🧊🥶
05/16/2026

ICE MODE: ACTIVATED❄️

Some drops just hit colder🧊🥶

05/16/2026

Is it cake… or is it Rita’s? 👀🍧

Nothing beats the original.

05/15/2026

The SwICEy Meter is rising and trust us, it only gets better from here. 🌶️

Have you leveled up to SwICEy yet?

Think you’ve got a sharp eye? 👀💙Comment how many you found ⬇️We’ll DM a few people who get all 5 a surprise 🎉Tag someone...
05/14/2026

Think you’ve got a sharp eye? 👀💙

Comment how many you found ⬇️

We’ll DM a few people who get all 5 a surprise 🎉

Tag someone who won’t get them all!

This combo just set the bar 🍧💙What’s your pick?
05/14/2026

This combo just set the bar 🍧💙

What’s your pick?

05/13/2026

No explanation needed.

05/13/2026

Pause it… which one is yours? 👀

05/12/2026

There’s always room for Rita’s 🍧

The countdown to Dover is on. 🏁Catch Josh Bilicki driving the Rita’s-sponsored No. 07 Chevrolet at Dover Motor Speedway ...
05/12/2026

The countdown to Dover is on. 🏁

Catch Josh Bilicki driving the Rita’s-sponsored No. 07 Chevrolet at Dover Motor Speedway on May 16.

Plus, don’t miss our on-site meet & greet at the track.

Your next obsession has arrived 💙🍧Sweet? Nope. Sour? Absolutely. 😏Think you can handle Blue Sour Pucker? 👀
05/11/2026

Your next obsession has arrived 💙🍧

Sweet? Nope. Sour? Absolutely. 😏

Think you can handle Blue Sour Pucker? 👀

Meet your new obsession 💙💥Introducing Sour Blue Pucker Ice. Topped with Trolli® Sour Brite Octopus, it’s a flavor punch ...
05/11/2026

Meet your new obsession 💙💥

Introducing Sour Blue Pucker Ice. Topped with Trolli® Sour Brite Octopus, it’s a flavor punch that hits different. Toppings are an additional charge!

Cool down. Pucker up. Repeat. 😋

Gelati Sundae = almost gone 😱Don’t miss your chance to scoop one before it’s history! 🍓🍫
05/06/2026

Gelati Sundae = almost gone 😱

Don’t miss your chance to scoop one before it’s history! 🍓🍫

Every bite = 🔥Your taste buds won’t know what hit them. 🌶️💥
05/05/2026

Every bite = 🔥

Your taste buds won’t know what hit them. 🌶️💥

Your sweet tooth called… 🍧📞It said it wants FREE small Italian Ice with any Treat* purchase, today only!
05/03/2026

Your sweet tooth called… 🍧📞

It said it wants FREE small Italian Ice with any Treat* purchase, today only!

Something sweet with a little heat is on the way. 👀🌶️We’re getting ready to bring a bold new flavor to Rita’s. Stay tune...
04/30/2026

Something sweet with a little heat is on the way. 👀🌶️

We’re getting ready to bring a bold new flavor to Rita’s. Stay tuned!

04/29/2026

Can you spot the hint? 👀🍬

Pause the video and see if you can guess our newest flavor before the big reveal.

How would you Kiwi Melon? 🥝🍉From Italian Ice to Gelati, Blenders, and Misto® Shakes, there are plenty of delicious ways ...
04/24/2026

How would you Kiwi Melon? 🥝🍉

From Italian Ice to Gelati, Blenders, and Misto® Shakes, there are plenty of delicious ways to enjoy this refreshing flavor at Rita’s.

Available at select locations.

04/21/2026

After work just wouldn’t be the same without a sweet treat 🍧

Let Rita’s solve that for you

Meet our NEW Kiwi Melon flavor! 🥝🍉Bright, fruity, and refreshing, this sweet flavor is now scooping at Rita’s in Italian...
04/20/2026

Meet our NEW Kiwi Melon flavor! 🥝🍉

Bright, fruity, and refreshing, this sweet flavor is now scooping at Rita’s in Italian Ice or as a Gelati with creamy Frozen Custard.

Stop by and give it a try today!

Available at select locations.

Address

5815 Wayne Avenue
Parkland, WA
19144

To reach Wayne Avenue in Philadelphia, you have a few options for public transport and driving/parking:

Public Transport:
1. From Center City Philadelphia, you can take the SEPTA Regional Rail Line (Manayunk/Norristown Line) to the Wayne Junction Station. From there, it's a short walk to Wayne Avenue.

2. Alternatively, you can take the Broad Street Subway Line (Orange Line) or the Market-Frankford Subway Line (Blue Line) to the Erie-Torresdale Station. From there, you can transfer to a bus that will take you to Wayne Avenue.

Driving/Parking:
1. If you're coming from Center City Philadelphia, head northwest on Vine Street and continue onto Ridge Avenue. Follow Ridge Avenue until it intersects with Wayne Avenue.

2. If you're coming from outside of Philadelphia, take I-76 (Schuylkill Expressway) and exit at Girard Avenue. Head east on Girard Avenue until it intersects with Wayne Avenue.

Parking options:
- There are street parking spaces available along Wayne Avenue and the surrounding streets. Be sure to check for any parking restrictions or time limits.
- There may be paid parking lots or garages in the vicinity of Wayne Avenue where you can park your vehicle.

Please note that these directions are provided for general reference and it's always recommended to use GPS or mapping services for more accurate directions based on your specific starting point.

Opening Hours

Monday 12pm - 10pm
Tuesday 12pm - 10pm
Wednesday 12pm - 10pm
Thursday 12pm - 10pm
Friday 12pm - 10pm
Saturday 12pm - 10pm
Sunday 12pm - 10pm

Telephone

(267) 335-5906

Alerts

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What people say

Rita's Italian Ice & Frozen Custard on Wayne Avenue in Philadelphia is a must-visit destination for anyone looking for a delightful and refreshing treat. As the largest Italian Ice concept in the nation, with over 600 shops across 31 states, Rita's has established itself as a leader in the ice cream industry.

One of the highlights of Rita's is their famous Italian Ice, made fresh daily. With a wide variety of flavors to choose from, you can indulge in classic favorites or try something new and exciting. The consistency and flavors of their Italian Ice are perfected to provide a truly satisfying experience. What sets Rita's apart is their addition of chunks of fresh fruit to some of their flavors, adding an extra burst of flavor and texture.

In addition to their Italian Ice, Rita's also offers Frozen Custard, Milkshakes, Sundaes, Custard Cookie Sandwiches, layered Gelati, as well as signature Misto and Blendini creations. The options are endless, ensuring that there is something for everyone to enjoy.

The story behind Rita's is both heartwarming and inspiring. It all started in 1984 when Bob Tumolo, a former Philadelphia firefighter, began selling Italian Ice from a small porch window in Bensalem, PA. Together with his mother Elizabeth, they created their own recipe for Italian Ice and quickly gained popularity with their fresh and delicious treats. Naming the business after his wife Rita was a testament to the love and dedication that went into building this brand.

Despite its growth and success over the years, Rita's remains committed to its roots. They continue to make their frozen treats fresh every day using real fruit. This dedication ensures that each visit to Rita's is just as refreshing and enjoyable as it was back when they first opened their doors.

Whether you're craving a cool treat on a hot summer day or simply want to indulge your sweet tooth with something delicious, Rita's Italian Ice & Frozen Custard on Wayne Avenue is the place to go. With their wide range of flavors and consistently high-quality products, you're guaranteed to leave with a smile on your face and a satisfied palate. Don't miss out on the opportunity to experience the joy and happiness that Rita's brings to every customer.

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